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WHL Talk Today Game Nights Campaign Raises Nearly $20,000 for CMHA Branches in Western Canada

May 4, 2022

The Western Hockey League announced today that, by teaming with RE/MAX and Canadian Mental Health Association (CMHA) branches, over $19,000 has been raised through RE/MAX Presents: WHL Talk Today Game Nights during February and March in Western Canada.

The 2021-22 season marked the first annual game night effort between the WHL, RE/MAX and local CMHA branches. Both RE/MAX and CMHA have worked with the WHL and its 17 member Clubs in Western Canada. The goal of the RE/MAX Presents: WHL Talk Today Game Nights was to breakdown the stigma surrounding mental health and help fans learn about resources available in their community. Although awareness was the focus of the campaign, $19,046.60 was raised for local CMHA branches across the 17 Canadian Clubs.

“The importance of raising awareness and raising funds to support mental health cannot be overstated,” said Christopher Alexander, President of RE/MAX. “Thank you to all fans, teams, and our RE/MAX affiliates for taking part in these themed game nights and raising an incredible amount of funds for mental health in Western Canada!”

“As we come together across the country to celebrate Mental Health Week, I’d like to thank the RE/MAX network and the Western Hockey League for their support of mental health throughout the year,” said CMHA Saskatchewan Executive Director, Phyllis O’Connor. “We are humbled by the generosity and support received from teams, fans, RE/MAX and the league as we continue to break down stigma and raise awareness for mental health.”

“Together with RE/MAX and the Canadian Mental Health Association, the WHL is pleased to play a role in breaking down the stigma surrounding mental health,” commented WHL Commissioner Ron Robison. “The RE/MAX Presents: WHL Talk Today Game Nights program gave us a platform to generate awareness around the importance of good mental health. It also afforded us an opportunity to generate financial support for the vital work CMHA branches continue to do in Western Canada.”

The WHL and the RE/MAX network came together to support local CMHA branches during the 2020-21 WHL season to build awareness around mental health through a digital campaign titled Goals for Mental Health. Between Goals for Mental Health and RE/MAX Presents: WHL Talk Today Game Nights, $40,000 has been raised for local CMHA branches across Western Canada.

May 4-8, 2022, is the CMHA’s annual Mental Health Week. Mental Health Week is a social change campaign to shift attitudes and perceptions about mental health. The theme for 2022 is the importance of empathy. Visit www.mentalhealthweek.ca for more info and tools or connect on social media using the hashtags #GetReal and #MentalHealthWeek.

If you or someone you know is struggling with their mental health, you can find more information at cmha.ca/find-help/.

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